At Cloudt, we focus on what matters

Our Story

​Cloudtbeauty began with a problem close to home.

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Living in Singapore means living with year-round heat, humidity and sun — yet so much of the skincare we used was never really made with a tropical climate in mind.

We wanted skincare that understood what our skin actually goes through: heat, sun exposure, dehydration, sensitivity and the increasing number of professional and at-home beauty treatments that have become part of our routines.

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So we created it.

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We believe good products shouldn't have to come with an extravagant price tag. Beauty should be accessible, uncomplicated and made for real life.

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That philosophy has grown with us.

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Today, Cloudt we are introducing beyond our signature EGF cooling mask to other beauty essentials, alongside professional grade beauty devices made accessible, effortless and part of your everyday life.

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We focus on what matters: quality ingredients, purposeful products and thoughtful design.

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Because we believe everyone deserves products that help them care for their skin, feel confident and feel beautiful.

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Born in Singapore. Made for tropical skin. Made for everyone.